To blow dry or to air dry?

BLOW DRYERS ARE A FAST WAY TO DRY YOUR HAIR, BUT THE HEAT FROM DRYING CAN DAMAGE YOUR HAIR FOLLICLES. ALLOW YOUR HAIR TO DRY NATURALLY WHEN POSSIBLE. IF YOU NEED TO USE A BLOW DRYER STICK TO ONE THAT ALLOWS FOR A COOLER SETTING.

Working in the hair industry, there has been so many horrendous stories regarding a blowdryer. From burnt scalps to getting you hair caught in the vents of the dryer - (who's guilty?!) 
The statement of "I can never do it like you do" is common ground. 
Well lucky for you, in today's blog post we'll expose the tips and trips and the correct way of blowdrying, so you can achieve that luscious salon feel at home.
1. Invest in a great blowdryer!
Let’s start at the very beginning: Investing in a high-quality tool is important, especially if you have a lot of hair or you’re blow-drying your hair more often than not.
Expensive dryers tend to come with hair-saving smart features like high power, multiple heat settings, a cool button, and ionic air technology - This last one helps with eliminating frizz, creating shine, and minimises blow-dry time. The technology in ionic hair dryers helps break down water molecules faster, which make dry time faster. The less time your hair is under heat and the more control you have over the temperature, the healthier your hair will be.
2. Prep & Prime before blow dry time!
In our previous blog post we discussed the use of a brush vs a comb, instead of wrapping your wet hair in a 30 minute towel turban which in fact creates friction for blow drying, now is the time to prep and prime your hair with a wide tooth comb and conditioning treatment - yes there are styling products you can use but I would avoid products containing silicons as this aids to future problems (again, for another blog).
Conditioning your hair with a treatment in the shower will soften your hair and add shine making it easier and more time efficient for drying
If in doubt - a trusty oil like argan or macadamia will do the trick.
Distribute oil evenly focusing on mid lengths to ends.
Starting from the ends of your hair work your way up with your wide tooth comb to eliminate knots and tangles, do this until you can effortlessly run you comb all the way through you hair. 
3. The 80/20 rule
On the opposite side of the 30-minute towel turban is taking a brush to sopping wet hair. Unless you're after a bicep workout, it’s bad form to immediately hop out of the shower and pick up your blow-dryer and round brush for a blowout. 
Towel dry your and eliminate as much moisture as possible. 
After your prep and prime set it to medium heat and low speed. Once hair is about 80 percent dry from the rough dry, you can start sectioning it, and styling it with a round brush, starting at the nape of the neck.
 
This is where the flat nozzle thing at the end of your dryer comes in handy. Don't lose it!!
It's the secret weapon that gives you that lasting salon result. That little nozzle helps concentrate the air in a more precise way and protect the hair from excess heat, which is better for hair health and styling. The nozzle provides distance between the hair and the tip of the dryer, which is the hottest point. Without it, hot air disperses, causing undesirable frizz and friction. 
Overall, blowdrying shouldn't be as hard as we make it out to be. The key things to remember here is to ensure 80 percent of the work is actually in the prep and 20 percent in the way you blow dry.
 

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