Who We Are

Ethaircal (pronounced "Ethical") is committed to creating sustainable, yet salon quality hair care for the environmentally conscious woman. All while, providing a holistic approach to hair wellness.

Made with only premium ingredients, formulated to enhance your hair's natural beauty.

Created by NZ hairstylist Anna Hills, Ethaircal is formulated especially for you.

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We are

Manufactured In New Zealand
Ethically sourced & locally manufactured. We keep business close to home. 

Eliminating Plastic Bottles

Every Ethaircal bottle set sold removes 16 plastic bottles from our planet per year. 

With our reuse & recycle model we've eliminated the need to repurchase plastic bottles


Ethaircal is formulated using plant based ingredients high in B vitamins and essential oils, kind to your skin and safe for the earth.

Cruelty Free

We love animals as much as the Earth so we don’t test any of our products on anything other than willing humans.


Aluminium is arguably the most sustainable material in the world and is also 100% recyclable and can be recycled indefinitely.

Recycling aluminium saves a considerable amount of energy; it also reduces carbon dioxide emissions and the amount of waste headed into landfills.

Gently Cleanses

Ethaircal safely cleanses away the dead skin and excess oils from your scalp with every wash without stripping away your natural oils that are needed for shine. With this very light shampoo, Ethaircal leaves you with a rejuvenated, non irritated scalp to start your day.

Nourishes & Hydrates

Penetrate deeper within your hair shaft to nourish and hydrate your hair, eliminate frizz and lock in shine with our Biotin Enriched Conditioner.

Made For All Hair Types

Ethaircal has been carefully formulated to deeply cleanse the scalp without being too harsh on your natural oils.

All while providing weightless hydration & shine.

No sulphates. No silicones. Just your most beautiful, hydrated hair every single day.

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